Social Media is inevitable

That’s how it is.. At least for a little more time. I personally don’t engage in Social Media, but I also admit that it may be one factor that could have improved the exposure of my business a lot more. I am not saying that Social Media Marketing is like the holy grail of marketing, but it has indeed a huge impact on the engagement that you get from your community.

I have created several Facebook pages, maintained for many businesses, and I have seen great examples and great failures.. One key thing that separates a good social media marketing strategy is definitely frequency. If you are not posting regularly, you loose engagement from your community, but there is also a fine balance, cause posts about anything in the entire world ever 30 minutes will also ruing your marketing online.

VIDEO! For the love of god what happened?!?!... Video is just like the thing right now, and I have actually already noticed how SAAS companies are opening up simple “Build a commercial video online”-editors to help business owners make their own videos.. Personally I find it kinda ruining my video experience, and I notice myself passing video content that doesn’t show a high standard from the beginning.. Just keep that in mind.